Comments on: PR and Brand Management at Pubcon 2009

By: Anna

Anna — Tue, 29 Dec 2009 09:45:36 +0000

The significance of public relations in online marketing is constantly growing year after year. I’m convinced that very-very soon PR will become the main tool of online marketing.

By: Pubcon 2009 coverage wrap up across the interweb » SEM Training & Certification

Sat, 14 Nov 2009 10:59:41 +0000

[...] Kelley of 10e20 covered a few sessions at Pubcon including PR and Brand Management. Perhaps she was too busy practicing her dance moves to cover too many [...]

By: rebeccakelley

rebeccakelley — Fri, 13 Nov 2009 18:42:34 +0000

Thanks Sean!

By: rebeccakelley

rebeccakelley — Fri, 13 Nov 2009 18:42:25 +0000

Basically it means to have someone be the voice of the company/brand ambassador. Matt Cutts does a good job of that for Google, and Tony Hsieh for Zappos. Instead of having a corporate account, having an actual person run that account and give it a little bit of personality means you're humanizing the company more.

By: Betty

Betty — Fri, 13 Nov 2009 10:34:38 +0000

I like your advices, thanks for sharing. But I wonder how it is possible to "humanize company"? I can't even imagine how to do this!

By: James Weir

James Weir — Fri, 13 Nov 2009 02:06:32 +0000

Maintaining your social media profiles is extremely important. People will stop "following" you if you lack in this area. Great post, thanks for sharing!

By: Day Three: PubCon Vegas 2009

Day Three: PubCon Vegas 2009 — Fri, 13 Nov 2009 00:51:42 +0000

[...] PR and Brand Management at Pubcon 2009, 10e20 [...]

By: Sean Jackson

Sean Jackson — Fri, 13 Nov 2009 00:04:12 +0000

Thank you so much for documenting part of my presentation at PubCon. I have posted them online at http://slideshare.net/ecordia. Thank you again