Archive for May, 2008
Monthly Archive
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Does My CEO Really Need a Facebook Profile?May 19 2008 | Coverage, Social Media Marketing |
This is a look at Vanessa Fox’s informative webcast called Search Marketing 101 - Does My CEO Really Need A Facebook Profile hosted by Search Marketing Now.
When people think of social networking, Vanessa feels they tend to think of the high profile stuff like MySpace and Facebook and these are great examples, but she stressed that there are all kinds of social networking. Social Networking is anywhere people are talking online. From a corporate perspective, what you are interested in - is where people are talking about you and are talking about the topics you care about (competitor brands, issues that involve your brand).
Examples:
- Digg
- Faves.com
- Amazon (is social networking because of customer ratings and reviews)
- Blogs (big place where people talk about things - voicing opinions, posting comments)
