There is a new article on Forbes today about how marketers are harnessing the power of Digg. I am one of the marketers included in the article:
Chris Winfield, president of search marketing firm 10e20, enumerated some subjects that are sure to get approval from Digg’s largely libertarian and adolescent user base. Republican presidential candidate Ron Paul, the NBC show Heroes, and the iPhone, for instance, are favorites among Diggers. President Bush, Fox News and the Recording Industry Association of America, on the other hand, are hated topics that companies should avoid.
Andy Greenberg’s article also includes 4 other brilliant social media marketers: Cameron Olthuis, Neil Patel, Tamar Weinberg and Brent Csutoras. The article stemmed out of seeing all of our presentations at SMX Social Media (which was a great success). I kind of like this quote of mine that he ended the article with:
“They knew their audience and they came up with a great idea,” Winfield says. “Sometimes that’s all it takes.”
Check out the full article here to put it all in context….
Don’t forget to subscribe to the 10e20 RSS Feed!
Bookmark this post:
One Response to “The Power of Digg Explained in Forbes”
Feel free to leave a comment...
and oh, if you want a pic to show with your comment, go get a gravatar!
[...] week an article in Forbes highlighted the power of Digg. Stemming from a discussion at the SMX Social Media conference, more and more media and marketing people are taking notice of [...]