Archive for July, 2007
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21 Ways to Shoot Better Photographs |
Do you want to sharpen your creative picture taking instincts? Do you want to combine new ideas with your current projects and techniques? These techniques will be better executed with digital cameras and meant as some direction or guidelines to taking ‘better‘ pictures. You are your cameras best viewfinder!

Why digital as opposed to film you say? You don’t have to buy tons of film if you are learning new ideas and trying different things and also you see the results right away.
That being said some of these photos were taken with Polaroid film. Polaroid has such an expressiveness to the colors and creates unique one of a kind images every time. The film is expensive but worth it. Once you get some basics down, experiment with film.

64 Comments » - Posted in Design, Tutorial by Patrick Winfield
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Chris Winfield in the Associated Press: ‘Digg Fires Google for Online Ads’Jul 26 2007 | Press |

Yesterday I spoke with AP reporter Jessica Mintz regarding Digg’s decision to ditch Google in favor of Microsoft to serve their contextual ads. The story came out last night and is appearing in lots of different places today. Here were my thoughts from the article:
Digg’s decision to defect may not dent Google’s balance sheet, but it’s still a blow to lose such a hot Web 2.0 property, said Chris Winfield, president of social media marketing company 10e20 LLC.
With Digg and Facebook under its belt, Microsoft may be able to seal deals with other social networking sites. For Digg, though, the decision could backfire.
“Linux and Apple have always been two of the most popular things on Digg, while Microsoft, the RIAA, things like that, have been two of the most hated things,” Winfield said.
9 Comments » - Posted in Press by Chris Winfield
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Digg’s New Ad Provider? MicrosoftJul 25 2007 | Microsoft, Social Networks |
In a move that is sure to raise a lot of eyebrows around Diggnation, social news network giant Digg has just announced that they are going to be ditching Google and moving to Microsoft to serve ads on the site. Digg co-founder Kevin Rose on the Digg blog:
Hey everyone – I wanted to give you a heads-up before the official announcement is made later today. We’ve signed on Microsoft as our new partner to sell and serve the ads on Digg. It’s a deal similar to the one Facebook signed with Microsoft last year.
Kevin compares the deal last year that Facebook signed with Microsoft. A refresher from last August:
Facebook and Microsoft Corp. today announced a strategic alliance in which the two companies will collaborate to bring relevant advertising to the more than 9 million registered users of Facebook, the Internet’s leading social directory. Microsoft’s advanced advertising technology and Facebook’s unique social network make possible the multiyear collaboration grounded in the two companies’ commitment to technological innovation.
4 Comments » - Posted in Microsoft, Social Networks by Chris Winfield
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12 Ways to Use Facebook ProfessionallyJul 24 2007 | Social Networks |
Everyday I see numerous new posts about Facebook. How to get started | why you should use it | everyone is using it | you aren’t using it? | its the *insert word here* killer | etc. But rarely have I seen anything about how a professional can use Facebook and actually get something good out of it. Well Web Worker Daily has a good post with 12 ways:

1. Think of it like personalizing your desk. Only display on your profile what you’d put on your desk.
2. Look for old co-workers and current connections. Many times you can find more people here then on LinkedIn and stay connected better.
6 Comments » - Posted in Social Networks by Chris Winfield
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Buy Viagra from RedditJul 20 2007 | SEO, Social Networks |
Arguably one of the most competitive niches online is pharmeceuticals (pills). There are a couple of key searches that it is a good idea to always keep an eye-on to see how the search engines are handling them. The more competitive of a niche, the more innovative & risky strategies you are likely to see.
One such search is buy Viagra. Typically the top 10 is filled with .edu sites but Google has pruned a lot of them out and currently there is only one left. So who’s ranking high now? Social network Reddit.

The #2 result is for Reddit “user” buy_viagra_online. Still need more evidence of the authority power of major social networks?
Don’t forget to subscribe to the 10e20 RSS Feed!
10 Comments » - Posted in SEO, Social Networks by Chris Winfield
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Yahoo Mobile: Pinpoint Advertising and Search Marketing |
I am a huge fan of browsing the web on my mobile device (a Blackberry 8830 World Edition from Verizon Wireless). In addition to great telephone reception and a speakerphone, the browser helps to load web pages quickly. It downloads full images and HTML pages really well and it browses mobile versions of sites with great speed and efficiency. The roller-ball mouse is a really sweet feature that makes navigation a breeze.
One of my favorite mobile Web Sites to go to is Yahoo! Mobile. I love checking Yahoo Finance, Sports and my Yahoo E-Mail (Yahoo! Mail Beta is FANTASTIC) But since I spend so much time on this site with this device, I explored a bit further into Yahoo! and the Yahoo Mobile Privacy Policy. They have a table of contents for this which includes:
No Comments » - Posted in Mobile, Yahoo! by Jake Matthews
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27 Design Guidelines/Fundamentals/Tips You Should KnowJul 17 2007 | Design |
The arts are called ‘creative‘ fields because there are no predetermined correct answers to problems, infinite variations in interpretations and applications are possible. But there are some things that can help you out…

Design is concerned with seeking visual solutions to problems, and planning how to correctly arrange elements. An artist has the same search for the best way to express an idea. Depending on the field a designer or an artist will have various elements that need designing. They may be a set for a play, a clock, traffic signage, website graphics, dance choreography, or even painted symbols. But all of them need follow some design principles as well as basic fundamentals.
6 Comments » - Posted in Design by Patrick Winfield
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Using YouTube to Find Good Employees - The P Diddy ExampleJul 16 2007 | Video |
Looking for a new way to attract talent to your organization? Follow P Diddy’s lead and turn to YouTube.
So far Diddy has received over 10,000 applicants who have all responded via a taped video that is then uploaded to YouTube. Want the job? Be sure to follow these guidelines:
1. Upload your video interview to YouTube and sell yourself
2. Keep it to 3 minutes or less
3. Tag it as “diddy assistant”
So what are the benefits of this?
Get people who are familair with new technology. Would he really want someone as his assistant who can’t make a simple video and upload it?
Exposure to a massive amount of people and weed out unqualified applicants quickly. First impressions are everything…
Your employees will see that you think outside of the box - and you will attract people who also do.
1 Comment » - Posted in Video by Chris Winfield
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Chris Winfield in the Cleveland Plain Dealer: ‘Clear Sited’Jul 16 2007 | Press |

Many months ago, I spoke to Shaheen Samavati for a story she was working on about what goes into a successful website development project. Last week Shaheen emailed me to let me know that her story had been published in the Cleveland Plain Dealer (Ohio’s largest newspaper) in a story titled ‘Clear Sited‘ (PDF version). Here are some of my thoughts:
It all depends on what you can afford and what you want out of the site.
“If you’re a local deli and your menu doesn’t change much, your main goal might just be to get your information online,” said Chris Winfield, president of 10e20, a New York Web design and search engine marketing company. In that case, a very simple Web site might do.
and
And make sure to ask for references, Winfield, of 10e20, said.
No Comments » - Posted in Press by Chris Winfield
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99 Ways to Become a Better LeaderJul 12 2007 | Business |

Do you consider yourself as someone who’s “in charge?” Do you manage and motivate other people to accomplish a task or get work done, other than yourself? If so, you’re probably in some sort of managerial role.
But are you a leader? Believe it or not, there is a difference. Managers, well, manage people. They sort out what it is that has to be done, and then make sure the right people do it. Leaders, however, share a unique vision with people and supply the necessary values and skills to move people to really want to accomplish things; leaders touch people emotionally. If you consider yourself a leader, or are interested in becoming one, you must first understand that becoming a good leader is a process, one that never ends. Here’s a few tips (actually 99 of them) to guide you on your journey to becoming a better leader and manager.






