Comments on: London 2012 Olympics logo revealed. What do you think?

By: gold

gold — Mon, 23 Feb 2009 23:08:13 +0000

you must be smoking crack. Munich’s olympic graphics were by far the most sophisticated and well developed to this day. Look how the logo integrates with the rest of the graphic materials. Check out: http://www.creativereview.co.uk/crblog/72/

By: RadioHead

RadioHead — Thu, 21 Jun 2007 12:46:25 +0000

they should be in nyc!

By: Simon Heseltine

Simon Heseltine — Sat, 09 Jun 2007 13:33:22 +0000

I notice you didn’t go back and look at the Munich logo. Almost as bad as the London logo…

By: Justin Hunt

Justin Hunt — Wed, 06 Jun 2007 01:20:41 +0000

all i can say is, London–wtf?

By: Patrick Winfield

Patrick Winfield — Tue, 05 Jun 2007 13:43:36 +0000

Jake- I agree. This concept seems to have lost the tradition of the Olympics and replaced it with some brand that screams words like ‘rad’, ‘mtv’ and ‘freestyle’ at me.

Yes- the rings seemed to be a tertiary design element here- slightly conveying the ‘0′.

By: Patrick Winfield

Patrick Winfield — Tue, 05 Jun 2007 13:39:58 +0000

Lyndon Antcliff I agree, this is a classic case of design by committee- to many cooks in the kitchen maybe.

I like the contest idea a lot better- why not get a bunch of kids and crayons to do the hard work and just pick one…hmmm…child labor laws maybe.

Thanks for comments!

By: HMTKSteve

HMTKSteve — Tue, 05 Jun 2007 12:45:39 +0000

Why the color change? It represents Londons new views on multi-culturalism. Because only 5 colors can be represented it wouldn’t be fair to have any colors in the design. The colors not present would whine and complain that they were not included.

By: Jake Matthews

Jake Matthews — Tue, 05 Jun 2007 03:55:34 +0000

This is scary, quite frankly. London is such an amazing city and this is not a reflection of London.

Sorry…back to the drawing board.

Also, don’t the Olympic “rings” have multiple colors; why such drastic departures?

By: HMTKSteve

HMTKSteve — Tue, 05 Jun 2007 01:40:57 +0000

It may not convey the olympic feel but it does show what Londod is.

When I look at that I see a fractured entity that has no idea what it is or what it wants to be. I see confusion and a total lack of a grasp on reality.

By: Chris Winfield

Chris Winfield — Tue, 05 Jun 2007 00:27:14 +0000

They tried something different – unfortunately it is way too different, it doesn’t convey the Olympics to me in any way…