Earlier this morning, Denver Bronco’s cornerback Darrent Williams was shot dead in a drive-by shooting. Williams was the Bronco’s starting cornerback and they were just coming off a huge loss that knocked them out of the playoffs. To say that this tragedy is a big story would be an understatement. If you search for Darrent Williams in Google the first thing that you see is not an ad or even the top organic result:

Darrent Williams Google results

A link for Image Results for darrent williams is the first link you see. Right underneath it lies three pictures of Darrent Williams. Think about the traffic those sites are going to get as a result of people clicking on those images and then through to their sites. The lesson - optimize your images.

For more information on optimizing images for search engines take a look at Grant Crowell’s recent post on SearchEngineWatch appropriately titled Optimizing Images for Search Engines.


Posted by Chris Winfield at 2:22 pm
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